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Evidence

A two-minute read — or switch to academic mode if you are a doctor or pharmacist.

Hair grows 0.35 mm a day

About 1 cm a month. Each follicle cycles through growth (anagen), regression (catagen) and rest (telogen). Roughly nine in ten hairs on your head are growing right now, and they need nutrients every day.

Shedding usually follows its cause by about 3 months

Stress, illness, rapid weight loss or childbirth push many hairs into rest at once; they fall together about three months later. Most of it reverses on its own once the cause has passed.

Hair is last in line for nutrients

When intake is short, the body feeds vital organs first, so hair is often the first place it shows. Complete, consistent intake matters more than a short burst.

Complete, not excessive

Some nutrients — vitamin A and selenium among them — cause shedding when you take too much. U-TURN leaves out vitamin A and keeps every nutrient within Thai FDA limits.

For the scalp: gentle enough for daily use

Serums with alcohol, fragrance or menthol feel fresh, but can dry and irritate the scalp with continued use. ONE PEN leaves out all five.

When to see a doctor

Patchy loss, sudden heavy shedding, an itchy, red, sore or broken scalp, shedding with other symptoms such as weight loss or fatigue — or 9–12 months of use with no change. See a hair and scalp specialist.

See the U-TURN ingredient table

Key sources

  1. Almohanna HM et al. The Role of Vitamins and Minerals in Hair Loss: A Review. Dermatol Ther (Heidelb) 2019
  2. Guo EL, Katta R. Diet and hair loss: effects of nutrient deficiency and supplement use. Dermatol Pract Concept 2017
  3. Malkud S. Telogen Effluvium: A Review. J Clin Diagn Res 2015
  4. Hoover E, Alhajj M, Flores JL. Physiology, Hair. StatPearls, NCBI Bookshelf
  5. Patel DP et al. A Review of the Use of Biotin for Hair Loss. Skin Appendage Disord 2017